Almost a century after its founder started designing automobiles, Porsche is still going strong and that’s the result of a premier cure for a mid-life crisis similar to Harley – Davidson. Porsche’s lineup includes four model lines: the Boxster, the 911 models, the Cayenne SUV, and the Carrera GT. And if these vehicles are too expensive, Porsche also offers watches, luggage, and tennis rackets bearing its name. Descendants of the founding family still control the company and these days it has enlarged its area by offering consulting services to other companies involved in auto and furniture manufacturing, mechanical and electronic engineering, and construction.
Over the years, Porsche transformed itself from serious money-loser into one of the most profitable car companies in the world, all this while other car manufactures toil over cash incentives, market share and strategies for the Chinese market. Porsche has constantly rolled out new products and despite the costs and risks is has quadrupled its annual unit sales in just under a decade. The most recent debuts are the Boxster and the Cayenne. And so far, the key of their success seems to be the long product life cycles and the company intends to maintain this strategy.
Porsche’s ability to evolve while maintaining its core identity has made it one of the most enduring and profitable car manufacturers in the world. From its early years crafting lightweight sports cars to expanding into SUVs and high-performance hypercars, Porsche has remained a leader in engineering excellence and innovation. Its success is built on long product life cycles, ensuring that each model maintains its value and desirability for years.
The Porsche 928 is a perfect example of this philosophy. Introduced in 1978, it was meant to usher in a new era for Porsche, blending luxury and high-speed performance in a way that was radically different from the brand’s rear-engine sports cars. While it didn’t replace the 911 as originally intended, it became a cult classic among enthusiasts, proving that Porsche could push boundaries while still delivering an exceptional driving experience. Today, maintaining and restoring a 928 ensures that this groundbreaking model continues to be part of Porsche’s enduring legacy.
Thank you for taking the time with me to learn more about what Don Fenton, the Porsche 928 whisperer, can do for you.
Sincerely,
Don Fenton
(AKA) 928 Done Right
For more information on Porsche 928 maintenance, repair, or restoration in the greater Austin area (or beyond), please contact your premiere 928 mechanic, Don Fenton, AKA Mr. 928 Done Right – Porsche 928 repairs and restoration of Austin, because Don ensures any repairs get Done Right the first time!
📞 Call us now for a free estimate! (737) 900-8179
🌐 Visit us at www.928DoneRight.com
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